Beth is a local well-known lifestyle and fashion influencer. She is an advocate for women and many young girls look up to her. She joined a Girls Gone Wild movement with 2 other hosts, where they discuss topics about girls and women, their rights and problems in today’s society. Recently, we organized a giveaway for a pair of Air Jordan 1 Mid SE „Corduroy Sail“ as a reaction to disrespectful comments about „ugly women in sneakers“ by a local artist. We plan to boost our cooperation with her in the future to strengthen our influence and reach on girls and women in our region.